Website — Wayne Tech

Client:

Wayne Tech

Category:

Web Development

Duration:

3 Weeks

Website Link:

www.waynetechzabmbia.com

Project overview

Waynetech Store is a multi-national electronics retailer with physical branches in China, Zambia, and Malawi. Prior to our involvement, they primarily sold products through WeChat and Instagram, limiting their reach and potential for growth

The Challenge

Despite having a presence in multiple countries, Waynetech Store faced several obstacles:

  • * Limited online visibility beyond WeChat and Instagram
  • * Lack of a centralized platform for showcasing their full product range
  • * Difficulty in managing inventory across different social media platforms
  • * Challenge in building trust with potential customers outside their existing network
  • * Inability to effectively serve customers across different time zones and countries

 

Our Solution: Custom E-commerce Website Development

We developed a comprehensive e-commerce solution tailored to Waynetech Store’s unique needs:

  1. Multi-language, Multi-currency Platform:
    • Created a website supporting English and Chinese languages
    • Implemented multi-currency support for CNY, ZMW, and MWK
  2. User-Friendly Interface:
    • Designed an intuitive, mobile-responsive layout
    • Incorporated easy-to-use product filters and search functionality
  3. Product Catalog Management:
    • Developed a robust backend for efficient product uploads and updates
    • Implemented categories and tags for organized product browsing
  4. Inventory Management System:
    • Created a centralized inventory system syncing across all sales channels
    • Implemented low-stock alerts and automated reorder notifications
  5. Secure Payment Integration:
    • Integrated multiple payment gateways including PayPal, Stripe, and AliPay
    • Ensured PCI DSS compliance for secure transactions
  6. Customer Account Portal:
    • Developed personalized account pages for order tracking and history
    • Implemented wishlist and save-for-later features
  7. Content Management System (CMS):
    • Integrated a user-friendly CMS for easy content updates
    • Created a blog section for sharing tech news and product information
  8. SEO Optimization:
    • Implemented on-page SEO best practices
    • Created XML sitemaps and integrated with Google Search Console
  9. Analytics and Reporting:
    • Integrated Google Analytics for tracking website performance
    • Developed custom dashboards for sales and inventory reports
  10. Customer Support Features:
    • Implemented a live chat system for real-time support
    • Created a comprehensive FAQ section and knowledge base

Project results

The launch of the new e-commerce website transformed Waynetech Store’s online presence:

  • Traffic Increase: 300% boost in website traffic within the first three months
  • Sales Growth: 150% increase in online sales compared to previous WeChat and Instagram sales combined
  • Global Reach: Acquired customers from 10 new countries within the first six months
  • Customer Trust: 95% positive feedback on the website’s user experience and trustworthiness
  • Inventory Efficiency: Reduced overselling incidents by 98% with the new inventory management system
  • Mobile Sales: 60% of total sales now come through mobile devices
  • SEO Performance: Achieved first-page rankings for 20 high-value keywords in target markets
  • Customer Retention: 40% increase in repeat cus